Lego CEO Niels Christiansen says the toymaker plans to make video games in-house, after 2024 revenue rose 13% YoY to ~$10B; its Fortnite tie-up has 87M players (Richard Milne/Financial Times)

Richard Milne / Financial Times: Lego CEO Niels Christiansen says the toymaker plans to make video games in-house, after 2024 revenue rose 13% YoY to ~$10B; its Fortnite tie-up has 87M players  —  Danish toymaker beefs up digital capabilities after success with externally developed games  —  Lego is building up its capability …

Mar 11, 2025 - 13:36
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Lego CEO Niels Christiansen says the toymaker plans to make video games in-house, after 2024 revenue rose 13% YoY to ~$10B; its Fortnite tie-up has 87M players (Richard Milne/Financial Times)

Richard Milne / Financial Times:
Lego CEO Niels Christiansen says the toymaker plans to make video games in-house, after 2024 revenue rose 13% YoY to ~$10B; its Fortnite tie-up has 87M players  —  Danish toymaker beefs up digital capabilities after success with externally developed games  —  Lego is building up its capability …