Valve Bans Forced In-Game Ads on Steam: A Win for Gamers?

Steam’s Stance on Advertising: A Clear-Cut Policy Valve has taken a firm stance against in-game advertising models that force players to watch ads before accessing gameplay. While product placements and cross-promotions remain permitted, the gaming giant has explicitly prohibited pay-to-watch ad mechanics, reinforcing its commitment to a seamless player experience. In a move that many... The post Valve Bans Forced In-Game Ads on Steam: A Win for Gamers? appeared first on 1redDrop.

Feb 11, 2025 - 15:13
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Valve Bans Forced In-Game Ads on Steam: A Win for Gamers?

Steam’s Stance on Advertising: A Clear-Cut Policy Valve has taken a firm stance against in-game advertising models that force players to watch ads before accessing gameplay. While product placements and cross-promotions remain permitted, the gaming giant has explicitly prohibited pay-to-watch ad mechanics, reinforcing its commitment to a seamless player experience. In a move that many...

The post Valve Bans Forced In-Game Ads on Steam: A Win for Gamers? appeared first on 1redDrop.