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How WBD rebuilt Max to focus on adult-oriented shows like The Pitt, dropping Netflix's "more is better" approach, and expects it to hit 150M subscribers in 2026 (Joe Flint/Wall Street Journal)
Joe Flint / Wall Street Journal: How WBD rebuilt Max to focus on adult-oriented shows like The Pitt, dropping Netflix's “more is better” approach, and expects it to hit 150M subscribers in 2026 — Warner pivots to pared-down model instead of competing with Netflix, and forecasts 150 million subscribers in 2026
Joe Flint / Wall Street Journal:
How WBD rebuilt Max to focus on adult-oriented shows like The Pitt, dropping Netflix's “more is better” approach, and expects it to hit 150M subscribers in 2026 — Warner pivots to pared-down model instead of competing with Netflix, and forecasts 150 million subscribers in 2026
