Sony Increasing PS5 Supply in the US in Anticipation of Trump Tariffs

United States President Donald Trump has announced he plans on implementing an additional 25% tariff on imports from Canada and Mexico, and an additional 10% tariff on imports from China. When in effect, this will have a large impact on products manufactured in those countries, including video games, which has led companies to come up with strategies to alleviate cost. Following suit, Sony has announced how it will respond to the upcoming U.S. tariffs.

Trump tariffs to have “minor” impact on PS5 financial performance, says Sony

During its third quarter earnings announcement for the 2024 fiscal year, Sony confirmed it is increasing its supply chains and their flexibility. Additionally, the company is stockpiling inventory in the U.S. to ensure there are no product shortages. Although the new tariff policy will impact Sony products including the PS5, it expects these changes to only have a “minor” effect on the upcoming financial year.

“We have been working to duplicate our supply chains and increase their flexibility,” says Sony. “Furthermore, we have been preparing recently by doing such things as stockpiling a certain level of strategic inventory in the U.S., and we expect the impact on the financial performance this year of additional U.S. import tariffs that have been implemented or whose considerations have been announced at this point in time to be minor. We intend to continue to respond flexibly, and promptly.”

While Sony is planning for the worst, it is still uncertain if these changes will ensure prices on PS5s will remain the same. On one hand, maybe strategy works and nothing changes. On the other, it is entirely possible the supply will only delay inevitable prices hikes. However, we won’t really know how this concludes until the Trump administration’s new tariff policy goes into effect.

(Source: Sony via Genki)

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