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Shopify’s Default Discount System is Holding You Back—Here’s What to Do Instead
Most Shopify merchants rely on Shopify's built-in discount tools—and unknowingly cap their revenue potential. It’s convenient, yes. But if your goal is to scale profitably, the default system is a limitation, not a solution. Truth bomb: Flat discounts and generic coupon codes aren’t built for serious eCommerce growth. Let’s unpack why, and how strategic discounting can flip your store from margin bleed to AOV machine.
Most Shopify merchants rely on Shopify's built-in discount tools—and unknowingly cap their revenue potential. It’s convenient, yes. But if your goal is to scale profitably, the default system is a limitation, not a solution.
Truth bomb: Flat discounts and generic coupon codes aren’t built for serious eCommerce growth.
Let’s unpack why, and how strategic discounting can flip your store from margin bleed to AOV machine.
