CIRP: Demand for iPhone 16 increases, affordable 16e is off to a great start
Apple saw strong initial demand for iPhone 16e, reveals CIRP (Consumer Intelligence Research Partners) in its latest report. The non-flagship performed better than its predecessor, the 2022 iPhone SE, in the US. Demand for current-gen iPhones was higher in Q1, the report added. 74% of all phones Apple sold were part of the iPhone 16 family, compared with 68% share for the iPhone 15 lineup last year. The iPhone 16e, which is technically a midranger in the Apple portfolio with its $600 price tag, had a 7% share of all sales. CIRP stated the percentage was better than the SE at launch,...


Apple saw strong initial demand for iPhone 16e, reveals CIRP (Consumer Intelligence Research Partners) in its latest report. The non-flagship performed better than its predecessor, the 2022 iPhone SE, in the US. Demand for current-gen iPhones was higher in Q1, the report added. 74% of all phones Apple sold were part of the iPhone 16 family, compared with 68% share for the iPhone 15 lineup last year. The iPhone 16e, which is technically a midranger in the Apple portfolio with its $600 price tag, had a 7% share of all sales. CIRP stated the percentage was better than the SE at launch,...