Livestream marketplace Whatnot says it hit $3B+ worth of goods sold through its app last year and viewers spend 80+ minutes per day on average on the app (Ann Gehan/The Information)

Ann Gehan / The Information: Livestream marketplace Whatnot says it hit $3B+ worth of goods sold through its app last year and viewers spend 80+ minutes per day on average on the app  —  Livestream shopping, while popular in Asia on apps like ByteDance-owned Douyin and Alibaba's Taobao Live, has been hard for most U.S.-focused startups and creators to crack.

May 2, 2025 - 17:03
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Livestream marketplace Whatnot says it hit $3B+ worth of goods sold through its app last year and viewers spend 80+ minutes per day on average on the app (Ann Gehan/The Information)

Ann Gehan / The Information:
Livestream marketplace Whatnot says it hit $3B+ worth of goods sold through its app last year and viewers spend 80+ minutes per day on average on the app  —  Livestream shopping, while popular in Asia on apps like ByteDance-owned Douyin and Alibaba's Taobao Live, has been hard for most U.S.-focused startups and creators to crack.