ChatGPT celebrity deepfakes are going viral, and there’s only one way to stop them

The new ChatGPT 4o image generation model is the talk of the town, and not just for good reasons. Everyone is marveling at the AI’s … The post ChatGPT celebrity deepfakes are going viral, and there’s only one way to stop them appeared first on BGR.

Mar 28, 2025 - 16:39

ChatGPT celebrity deepfakes are going viral, and there’s only one way to stop them

GPT-4o is a 2024 OpenAI multimodal AI model available to ChatGPT Free and Plus users.

The new ChatGPT 4o image generation model is the talk of the town, and not just for good reasons. Everyone is marveling at the AI's amazing new abilities, which include generating legible text in images, creating fake photos out of real ones, creating deepfakes of celebrities, and replicating copyrighted content like Studio Ghibli characters. It all happens incredibly fast, with the AI able to respond to your needs.

But some people have been quick to point out the bad things about the new AI image model. First, the most obvious problem that we're not really talking about is that ChatGPT has dealt a swift blow to all sorts of content creators, including graphic designers and photographers. Of course, we already have other AI image-generation programs that endanger those professions. This isn't a ChatGPT safety issue, either.

The fact that ChatGPT-created images have no visible watermark to inform unsuspecting people they're not real images is a big safety concern. More visible is the Studio Ghibli controversy, which shows that OpenAI is willing to let 4o image generation easily rip off copyrighted content.

The even more annoying thing about ChatGPT's new image generation abilities is how easy it is to make deepfakes of celebrities. This one is especially troubling to me, an internet user, because malicious actors have unfettered access to the tool.

OpenAI has started paying attention to the criticism it received since the launch of 4o image generation, but it's not taking any action, especially on the deepfake problem. It turns out the only way to stop someone from using your face with ChatGPT is to opt out of it with OpenAI.

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ChatGPT celebrity deepfakes are going viral, and there’s only one way to stop them originally appeared on BGR.com on Fri, 28 Mar 2025 at 11:29:37 EDT. Please see our terms for use of feeds.